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Last updated: 17 April 2026
Legal

Privacy Policy

🇬🇧 UK/EU CompliantGDPR Ready

Every DAI ("we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website, platform, and services (collectively, the "Service").

Please read this policy carefully. If you do not agree with its terms, please do not use our Service.

1. Who We Are

Every DAI is a UK-based AI literacy platform. We are committed to compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Company: Every DAI

Contact: hello@everyd.ai

2. Information We Collect

We collect information you provide directly to us, including:

  • Account information: name, email address, and any other details you provide during registration
  • Job/industry details: information about your role and industry to personalise your AI literacy content
  • Learning progress: courses completed, quizzes taken, streaks, and other engagement data
  • Communications: if you contact us, we keep a record of that correspondence

We also collect limited technical data automatically, such as your IP address, browser type, and device information, solely for service operation and analytics.

3. How We Use Your Information

We use your information to:

  • Deliver personalised daily AI literacy content based on your job role
  • Track your learning progress and maintain streaks
  • Send you account-related emails (e.g., onboarding, reminders)
  • Improve our Service and understand usage patterns
  • Process payments via Stripe (we do not store card details)
  • Comply with our legal obligations

4. Legal Basis for Processing (UK GDPR)

Under UK GDPR, we process your data on one or more of these legal bases:

  • Contract: processing necessary to perform our contract with you (delivering the Service)
  • Legitimate interests: improving the Service, analytics, fraud prevention — where our interests are not overridden by your rights
  • Consent: where you have given explicit consent (e.g., marketing emails — you can withdraw at any time)
  • Legal obligation: where required by law

5. Cookies

We use essential cookies to keep the Service functional (e.g., authentication, session management). We may also use analytics cookies to understand how visitors use our site — you can manage cookie preferences in your browser settings.

We do not use advertising or tracking cookies.

6. Third-Party Services

We use trusted third-party providers to operate our Service:

  • Stripe: processes your payment information. We never see or store your card details. Stripe Privacy Policy →
  • Polsia: our underlying infrastructure provider, which processes data on our behalf under our instructions. Polsia Privacy Policy →
  • Analytics: aggregated, anonymous usage data to improve the platform

7. Data Retention

We retain your personal data for as long as your account is active, or as needed to provide the Service. You may request deletion of your account and associated data at any time (see Section 9). We retain anonymised/aggregated data indefinitely for analytics purposes.

8. Your Rights Under UK GDPR

You have the following rights regarding your personal data:

  • Access: request a copy of the data we hold about you
  • Rectification: request correction of inaccurate data
  • Erasure ("right to be forgotten"): request deletion of your data
  • Restriction: request we limit how we use your data
  • Portability: receive your data in a portable format
  • Object: object to processing based on legitimate interests
  • Withdraw consent: where processing is based on consent

To exercise any of these rights, email hello@everyd.ai. We will respond within 30 days.

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe we have mishandled your data: ico.org.uk

9. Data Deletion

You can delete your account from within the app settings, or by emailing hello@everyd.ai. Upon deletion, we will erase your personal data within 30 days, subject to any legal obligations to retain certain data (e.g., for tax purposes).

10. Data Security

We implement appropriate technical and organisational measures to protect your data, including encryption of sensitive data in transit and at rest, access controls, and regular security reviews. No system is completely secure — we cannot guarantee absolute security, but we take reasonable measures to protect your data.

11. Children's Privacy

Our Service is not intended for users under 16 years of age. We do not knowingly collect data from children. If you believe a child has provided us with personal data, please contact us at hello@everyd.ai so we can delete it.

12. International Data Transfers

If we transfer your data outside the UK/EEA, we will ensure appropriate safeguards are in place (e.g., Standard Contractual Clauses) in accordance with UK GDPR requirements.

13. Changes to This Policy

We may update this policy from time to time. If we make material changes, we will notify you via email or a prominent notice on the Service before the change takes effect. The "Last updated" date at the top reflects the most recent change.

14. Contact Us

For any questions about this Privacy Policy or our data practices, contact us at:

Email: hello@everyd.ai

We aim to respond within 30 days.

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